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Topic: Business
Number of pages / Number of words: 51 / 14220
Essay's paper body

CIMB Group also strives to attain world-class standard in terms of service levels and costs and productivity. Its focus is on improving quality and efficiency, and CIMB Group also can exploit their brand and corporate image to convince the customer to invest in their company

1.3 CORPORATE MISSION / PHILOSOPHY

CIMB's success stems from its ability to create value...


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We create value by enabling our people to serve the needs of our clients, and doing this with integrity. Our primary focus is the customer. At CIMB, we are in the business of creating value for our clients. By thoroughly understanding their needs, we are able to create solutions and answers for them...


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