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Topic: Business
Number of pages / Number of words: 4 / 1001
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Sales in this group had risen to 5.4.

  • Divesture of 110 brands, with sales revenues of over 6 billion euros.
  • Savings thus-far of over 3 billion euros.
  • Net debt reduced from 26.5 billion at the end of 2000 to 16 billion euros as of third quarter of 2003

All of these fact and figures point to the successful goal keeping thus far of the path to growth strategy...


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All of the goals originally reached for had thus far been achieved. When I examine the numbers, a key question comes to mind with regards to overall Unilever sales growth rates amongst their leading brands. From 2002 to 2003 the overall sales average amongst leading brands fell from 5.4% to 3.1. I think this is a significant drop, and it may possibly be a harbinger of bad news looming on the horizon for Unilever...


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