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Business
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| Number of pages / Number of words: |
7 / 1817 |
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Some organizations believe that strategic planning is only the responsibility of top management. “Too many managers have experienced this scenario: The chief executive officer announces a bold new corporate initiative aimed at generating performance improvements (Levesque and Roberto, 2005, 53).†This top down approach is not the case with the Ruby Tuesday Group...
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Their strategic planning team consisted of the CEO of Morrison Restaurants, division presidents and managers, human resource staff from corporate headquarters, key managers within the Ruby Tuesday Group and an outside consultant. “Chain-restaurant companies face an array of strategic decisions about the growth of the company (Lombardi, 1994, 40)...
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