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Topic: Social Issues
Number of pages / Number of words: 19 / 5107
Essay's paper body

What lessons can be drawn from the MaxFli experience? Is there a single best approach for developing systems for use across a multinational firm?

Case Study II-3

CRM using Data Warehousing at First American Corporation

Overview

The FAC project is an example of a successful data warehousing project that required a new alignment between IT and the business...


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At the outset of the case, First American Corporation is facing a $60 million loss. This created an obvious need for change in the organization. There had been no significant investments in IT for many years, so the company was in a catch-up mode. At the time of the case study, a CRM strategy was a very innovative solution, and a new marketing executive was hired to help with this turnaround initiative...


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General points of the essay

case study Leonardo Bridge Project Knowledge of the firm and the evolutionary theory of the multinational corporation Mega Project Case Study Project Management Case Study, Millau Viaduct Project Manager for an Architecture Firm The MaxFli Approach The Super Project Case Study Putting Data To Work: Intelligently Using Data Mining, Data Warehousing And Databases. Global Campaign to End Refugee Warehousing Case Study: What can be done about data quality? Data Mining and Warehousing Data Warehousing And The Information Superhighway Data Warehousing and/or Business Intelligence data warehousing Project Management Case Study - Caminhos De Ferro Portugueses

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