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Topic: Business
Number of pages / Number of words: 9 / 2420
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In 1985, shareholders associated with the Benetton family put on the market almost 11% of the ordinary shares of the company to the public in Europe. This initial strategy was used to "establish a liquid public market for the company's shares" and to make it easier for the Company to "access the international capital markets"...


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Benetton is the "world leader" in the design, production, and selling of unique informal attire for both genders from first born till middle age. The clothing ofcourse consist of a wide variety of colors and is mostly recognized as knitted garments and casual. In addition to their traditional image, in 1997, Benetton merged with a "Sportsytem" (S...


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A company is the property of shareholders, is an exploded myth A company is the property of the shareholders is an exploded myth Advertising Of Benetton Benetton & Volkswagen Benetton Case Study Benetton Group Benetton Price&Logistic Benetton history and CSR Benetton's Company Background Benetton's corporate strategy Benetton Distinguish between shareholder and stakeholder in a business context. Comment on the influence of shareholders on the management of a company and its allocation of rewards. Marketing and Ethics (United Colors of Benetton) benetton a brief critique CSR - benetton

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