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Topic: English
Number of pages / Number of words: 3 / 607
Essay's paper body

This leaves the female audience. Women are responsible of for 80% of household spending. Spending is 2.5 times the national average in women aged 50 above (Berletta M 2006). Also because women live longer, this population will skew increasingly female. Future-more women between 50 and 70 are more educated, active and affluent than any preceding generation of women...


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Also because women live longer, this population will skew increasingly female. Future-more women between 50 and 70 are more educated, active and affluent than any preceding generation of women. Yet many marketers choose to ignore this economic powerhouse. Newsweek magazine is promoting masculine representations, by providing male advertisements emphasizing individuality...


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General points of the essay

men vs. women online spending Campaign Spending Deficit Spending Useless Spending Innocuous Spending Military Spending Government Spending Teen Spending College Spending spending and achievement Spending Of Sports Defense Spending Consumers Cut Health Spending U.S. Healthcare Spending vs other countries Gas Crisis and Consumer spending

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